Media strategy designed for scale, compliance, and results.
An agency focused on fostering scalable growth for organizations while prioritizing compliance.
Hiatt Digital is a performance-driven paid media agency managing over $30M+ in annual ad spend across Google, Meta, and beyond. We specialize in unlocking scalable growth for multi-location, high-volume, and compliance-sensitive organizations — particularly in healthcare, legal, and direct-to-consumer.
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Google Ads
Expert-level execution across Search, Display, YouTube, Demand Gen, Performance Max
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Meta & Paid Social
Funnel design, audience testing, creative rotation, conversion optimization
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Analytics & Attribution
Advanced conversion tracking, GA4, offline data integration, HIPAA-compliant setups
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Media Strategy & Forecasting
Funnel mapping, budget modeling, territory expansion planning
OUR SERVICES
We Show Our Work.
Every business challenge is unique—and so are our solutions. Explore our services to see how we’ve helped organizations streamline processes, unlock growth, and deliver measurable results.
CASE STUDY: SMILE DOCTORS
Read how Hiatt Digital re‑engineered budget allocation, capacity modeling, and attribution to unlock market share and drive year‑over‑year production growth for Smile Doctors.
What Clients Are Saying
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"Invaluable insights and exceptional results"
Working with Hiatt Digital has been a transformative experience for OMG Commerce. With over five years of successful collaboration, their deep understanding of Google Ads and their innovative approach to account review and playbook creation have given us a competitive edge. The team’s thorough understanding of the digital marketing space and their dedication to staying on top of industry trends have consistently translated into exceptional results for our clients. I cannot recommend the Hiatt team highly enough for their unparalleled expertise and commitment to excellence.
Brett Curry | Co-Founder and CEO, OMG Commerce
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"Transforming Google Ads performance with precision and dedication"
I’ve had the pleasure of working with Hiatt Digital since 2019 and I have nothing but great things to say about them and their services. They are true professionals that go above and beyond to ensure the best possible outcome for our business. Over the past 4 years, they have become an invaluable part of our team.
First and foremost, their expertise in Google Ads is truly impressive. They were able to quickly identify areas where our account was underperforming and provided actionable recommendations to improve our campaigns. They took the time to explain their findings and recommendations in a way that was easy to understand, even for someone who is not well-versed in the intricacies of Google Ads. They are always available to answer our questions and are incredibly responsive. It's clear that Hiatt truly cares about their clients and their success, and that he is committed to providing the highest level of service possible.
I would highly recommend Hiatt Digital to anyone looking to improve their Google Ads performance. With their expertise, professionalism, and commitment to clients' success, Hiatt is truly a top-notch agency that can help take your Google Ads account to the next level.
Bryan Simpson | Co-Founder and CEO, Big Blanket Co
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"They are excellent communicators, able to break down complex Google Ads concepts in a way that’s easy to understand.”
We worked with Hiatt Digital on optimizing our Google Ads across two accounts, and our experience was very positive. Before making any changes, they conducted a thorough audit and provided us with a detailed Playbook outlining the proposed action plan. This clear roadmap was invaluable, as it gave us a strong understanding of the steps we would take to improve our campaigns. They are excellent communicators, able to break down complex Google Ads concepts in a way that’s easy to understand, even for beginners. Throughout the process, we felt well-supported - our questions were answered promptly, and his explanations were always clear and insightful. In addition to teaching us the basics, he provided strategic guidance for optimization. The recommendations we received were effective for many of our campaigns, where we saw noticeable improvements. While a couple of our campaigns struggled during the first few months, they helped us to identify the issues, and once addressed, the metrics improved immediately. We also refined the structure of our campaigns and fixed the connection between our store and Google Merchant Center. Overall, we are pleased with the services Hiatt provided and look forward to working with them again in the future.
Oksana Murashova |Senior E-Commerce Manager, HiEnd Accents & Paseo Road
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"Expertise that transforms sales processes"
Hiatt has been instrumental in enhancing the OMG Commerce sales process through his strategic Google Ads account reviews and playbook creation. Their in-depth knowledge, meticulous approach, and unwavering commitment to success have given us the confidence to deliver exceptional results for our clients. Their account reviews and playbook creation have not only provided valuable insights but also enabled us to create tailored strategies, driving growth and improved ROI. I highly recommend the Hiatt team for their unparalleled expertise and dedication to transforming businesses.
Chris Brewer | Co-Founder of OMG Commerce
Our Team
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Co-Founder
Holly has more than 15 years of experience in paid search, paid social, and digital strategy. She has led campaigns for a wide range of brands from SPANX to Smile Doctors, helping them strengthen their online presence and achieve sustainable growth. Known for building long-term client relationships, Holly believes collaboration and trust are key to successful marketing. She blends data-driven decision-making with creativity to craft campaigns that are both effective and enjoyable to execute. Outside of work, Holly values time with family and finds inspiration in making the digital journey rewarding for every client.
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Co-Founder
Craig brings over 15 years of experience in paid media, healthcare, lead generation, and direct-to-consumer (DTC) e-commerce marketing. He has managed hundreds of millions in ad spend across Google and Meta Ads, partnering with brands such as Smile Doctors, Sage Dental, Big Blanket Co, ShearComfort, and leading legal clients. His expertise in building scalable Google Marketing infrastructure has contributed to multiple private equity exits, and his career spans agency, in-house, and leadership roles. Craig combines a data-driven approach with a passion for growth, helping clients turn their media investments into profit engines. Based in Victoria, BC, he balances his drive for results with family life alongside his wife Lindsay and their two young children.
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Chief Technical Officer
Travis has over a decade of experience at the intersection of technology and marketing. He specializes in designing solutions that simplify complex challenges, streamline operations, and drive sustainable growth. Travis combines technical expertise with strategic insight to help clients maximize the efficiency and impact of their paid media investments. His approach is grounded in innovation and practicality, with a focus on delivering measurable results. When not working, Travis enjoys time with family and pursuing interests that keep him creative and balanced.
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VP, Paid Media
Caleb brings nearly 15 years of experience across paid media, cross-channel strategy, and optimization. His career includes enterprise-level roles at AutoTrader and IBM, as well as leading strategy for brands managing up to $10M per month in ad spend. Caleb’s expertise spans e-commerce, multi-location healthcare, and professional services, where he focuses on building strategies that scale profitably. He combines enterprise rigor with a growth-focused mindset, helping clients compete and win in competitive markets. Away from work, Caleb enjoys traveling, practicing martial arts, and spending time with his fiancée and their energetic Border Collie.